Friday, May 14, 2010

Calvin Klein The Inspiration





















Early this week I had the pleasure of collaborating with Cory Schmidt and Holly Johnson; two up and coming models in the Industry. We gathered at Tracy Gibbs' studio to do a Calvin Klein inspired underwear shoot. Tracy was the brains behind this wonderful idea and I was on board 110%. As the Director of Photography she wanted to capture a natural look through the images. These images needed to portray a story. A sexy, smoldering intimate portrait. When I had my first glance at Holly I was thrilled. This natural beauty with amazing cheek bones and a structured jawline was a makeup artist's dream. Cory was next in my chair; after a quick shave his baby soft skin glowed to perfection! The creative process takes time and energy from all involved. As Tracy is busy editing all the final proofs I thought I would share some behind the scene shots of how a photoshoot comes together. Enjoy! I will post some of the final images as they become available.

Thursday, May 13, 2010

Vavoom Advertises



Welcome to my very first blog post designed to keep everyone updated on what I have been doing and what is coming up. In late April Vavoom began advertising in Hamilton Magazine which reaches 152,000 readers monthly! It’s time to get Vavoom out there.

As this was my first ad I was torn if only for a moment as to use a "stock" photo or put out a casting call, find a photographer, run a test shoot and create my own image for this ad. In the end, I worked with a very talented Tracy Gibbs, a local photographer who has an eye like no other. We've become fast friends and I look forward to continued creative collaborations with her.

I am very proud of our first attempt and I am thrilled that ours was placed top center on the page of "A Better You" feature page!